Senior marketing manager
Location
Type of employment
Career level
Entry date
Location
Berlin
Type of employment
Full time
Career level
With experience
Entry date
From now
Your qualifications:
- 3+ years of experience in B2B marketing and product marketing
- Good command of English (Intermediate or higher level). German will be an advantage
- Strong analytical and communication skills, attention to details
- MS Office (Excel, PowerPoint) experienced user
- Ability to balance multiple priorities
- Experience in agency management and data consolidation will be an advantage
- Understanding of marketing channels and industry tools
- Experienced with all stages of communication, marketing content creation, planning and preparation of business and public events (trade fairs, conferences, working group, b2b meetings).
- Strong background in trend watching, strategic communication and cooperation development with professional and business associations.
Your responsibilities:
- Organization of Marketing department "from Zero"
- Marketing and PR strategy development and implementation, operational planning, budgeting, information policy, rules of interaction in the field of Marketing&PR activities, crisis interaction strategies. The plans and policies presenting to the Board of Directors
- Definition and management of all communication projects on a national and international level
- Creating press releases, presentations, newsletters, advertorials and speeches
- Invention and execution of the corporate communication plan and close collaboration with agencies and editors
- Proactively and reactively creation of communication strategies and materials
- Development of news media talking points, key messages, and other remarks as needed to ensure consistent messaging
- Management of outside PR and advertising firms
- Press events organization
- Planning and participating in the key international forums, conferences, exhibitions
- Web-site development, launch, update, optimization, social media
- Product and services promotion planning
- Product leaflets development